Email countdown timers and personalized images, drawn when each subscriber opens

One request for your image. A subscriber opens the email, their mail app fetches the countdown, and that is one open. If the same app or a proxy serves the image again from its own cache, you are not charged for it a second time. $19 a month covers 250,000 of them.

It stops being a timer. At 00:00:00 the image becomes the closing graphic you chose before you sent, so somebody opening on Monday morning reads "This offer has ended" instead of staring at a counter stuck on zero. You pick that graphic in the editor and never think about it again.

Nothing stops. Your images keep rendering for the whole send. We email you at 80 percent of your monthly opens and again at 100 percent, and past 110 percent new renders carry a small watermark until you move up a plan. A campaign already in flight always finishes.

Any platform that lets you put an image in an email. Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Salesforce Marketing Cloud, Braze, Iterable, Customer.io, SendGrid, Brevo, Omnisend and Shopify Email each get a snippet with their own merge tag syntax already filled in, so there is nothing to translate.

Classic Outlook on Windows shows only the first frame of an animation, because it draws mail with the Word rendering engine. EmailTimer.App works out the exact time remaining at the moment Outlook asks for the image and bakes it into that first frame, so those subscribers see a correct still countdown rather than a broken one. Outlook on mobile, Outlook on the web and the new Outlook for Windows play the full animation.

No. Design the image in the editor, choose your email platform, copy the snippet, paste it into your template as an image block or an HTML block. If your team does want to generate images in code there is a REST API on the Growth plan, but nobody needs it to send a campaign.

An image in your email that shows the time left until your deadline. A server draws a fresh animated GIF each time a mail app fetches it, so the number is right at that moment, and it ticks a second at a time: 30 frames by default, anywhere from 20 to 60, then it loops. Your email platform shows it like any other image, so any platform that can send a picture can send a countdown.

Yes. Gmail fetches the image when the email is first opened and may show that same copy when it is opened again. Apple Mail, with Mail Privacy Protection on, fetches images when the email arrives, so the count starts from delivery rather than from the moment it is read. With a fixed deadline the offer still ends when you said. If each reader's clock should start with their own email, use a timer that starts at send, on Growth or Agency.

Yes, two ways. The free generator needs no account and gives a timer 500 opens, or 1,000 once you sign in and claim it. The Free plan gives you 5,000 opens a month and three live images at a time, with no card.

Yes. A personalized image draws values from your CRM or recipient list into the picture when it is requested, so one campaign gives every subscriber their own graphic. You choose what happens when a value is missing: a default, or hiding that part of the image. Values for each recipient come from a recipient list or the API, on Growth and Agency.

Not by being a GIF. Google's sender rules are about authentication, spam rates and unsubscribing, and content filters look harder at emails that are mostly image with little text. Keep real text around the timer and keep the file small: the nine styles on this page weigh 16 to 66 kB each as 600 by 200 GIFs of 30 frames.